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Email Deliverability · Blocklists and delisting

Email blocklists in ActiveCampaign: configuration guide

Short answer

In ActiveCampaign, email blocklists is partly managed by the platform and partly by your own DNS and process. Check your IPs and domains against major blocklists weekly.

What email blocklists are#

Blocklists (Spamhaus, SpamCop, Barracuda, and others) publish IPs and domains observed sending spam. Receivers query them at connection time to reject or filter mail.

Why it matters#

A Spamhaus SBL or DBL listing can block delivery to a large share of the internet within hours.

What ActiveCampaign handles#

Most platforms, including ActiveCampaign, generate the records or settings you need under a domain authentication or sending settings page, and expose bounce and complaint data in reports. Confirm the exact location in ActiveCampaign's current documentation.

What you still own#

  1. Check your IPs and domains against major blocklists weekly.
  2. Identify the cause: compromised account, list purchase, spam trap hits, or a misconfigured forwarder.
  3. Fix the root cause and document what changed.
  4. Submit a delisting request through the blocklist's process with evidence of remediation.
  5. Monitor for relisting for 30 days.

Common mistakes#

  • Requesting delisting before fixing the cause; repeat listings become harder to remove.
  • Ignoring minor blocklists that some corporate gateways still use.

Frequently asked questions#

How long does Spamhaus delisting take?

Often within hours for SBL and CSS if the cause is fixed. DBL domain listings can take longer.

Which blocklists matter most?

Spamhaus (SBL, XBL, DBL), SpamCop, Barracuda, and SURBL have the widest impact.

Does ActiveCampaign set up email blocklists automatically?

ActiveCampaign provides the values and some checks, but publishing DNS, aligning domains, and monitoring results remain your responsibility.

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